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Sunday, 27 January 2013 04:34

MESC 2013: Reviewing the track 'Ultraviolet'

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Throughout the years, people have had a tendency to look at something from the outside but nevertheless, appearances could be deceiving and that is why, behind every track presented in the industry, there is a team of songwriters who came up with the concept and the lyrics along with a producer who made the final adjustments prior to the recording of the vocals. At the last stage, a vocalist comes in and the people get to listen to the song by virtue of that individual. It has become somewhat rare for a singer to be a songwriter as well and that is why, the team behind the scenes bear importance. In the 2013 edition of the Malta Eurovision Song Contest, there are thirty six different songwriters involved and they each have a contribution of at least one entry, with some having as much as three in the shortlist that will be performing in the semi-final stage of the competition. Promotion is key and whilst the Public Broadcasting Services has noted the songwriters, we are offering a short recollection of each. A set of critics have listened to the competing entries and their favourite will be getting an award on the show Sas-Sitta. The twenty-first entry from the competition to be presented is Ultraviolet performed by Jessika to the music of Philip Vella & Thomas G:son with lyrics by Gerard James Borg. 

Precious Time has to be the first original song that Jessika had presented in a major competition, noting that she had competed in the 2004 edition of the Malta Junior Eurosong competition. It would be the beginning of a career though, because in just a matter of three years, the artist grew up to have stunning looks and a strong voice, taking to the stage of the Malta International Television Song Festival with the song Nistennik composed by Philip Vella and penned by Doris Chetcuti which was then followed by an even more notable appearance at the Malta Eurovision Song Contest in 2008 with the track Tangled composed by Philip Vella and penned by Gerard James Borg. Later on that year, she entered another local competition known as the Malta Hit Song Competition with the song Sweet Temptation written by the same songwriters, finishing in second place. She would ultimately return with the track Smokescreen also written by the same duo in 2009 but did not finish in the top three positions this time.  Her experience in the Malta Eurovision Song Contest grew in 2011 and 2012 having made the cut with the songs entitled Down Down Down and Dance Romance, both composed by Philip Vella to self-penned lyrics by Jessika. Her most recent experience in the industry though has come with the track Golden Ways which has been play listed on 89.7 Bay in the past couple of days.

http://www.youtube.com/watch?v=6yBFjrQFd-0

Jessika is moving forward musically, both in her career and within this competition noting that she has escaped the typical pop/dance sound for a variant of pop, and one which is somewhat being enjoyed by the public. In the preview video shot by the Public Broadcasting Services, Jessika is seen enjoying herself whilst performing the track on her own in a short cream dress with stunning blue, yellow and red lighting surrounding her throughout. There is a thumping beat in the background which is very reminiscent of the type of music being released by Emeli Sande at the moment and this shows that there is significance in the line of though, and that is to succeed. The catchy bridge featuring a male vocal is somewhat outstanding and gives the track the fresh edge that it requires it to stand out. There is a lot of backing required in the vocals and one has to hope that competency will be the key to success. The songwriters behind this track are Philip Vella and Gerard James Borg with the addition of Thomas G:son. The first two have written a number of entries throughout the years together and have also represented Malta in the international showcase on five occasions, the last time coming in 2008 with Vodka performed by Morena. In the meantime though, G:son is a well recognised figure having written the Spanish and Swedish tracks in the last Eurovision Song Contest whilst working on another five, totalling his number to seven.

The Critics Speak Out 

Rating: 55%

Sharon Vaughn: I am very disappointed to say that this is nothing compelling about the song or the performance which Jessika gives, which is rather unfortunate.

Martin Isherwood: Good title although it's hard to hear the title words when sung. Good chorus. Nice unusual voice, strong vocal hooks. Good energetic production. Good track that has a good strong impact. It does bear a certain resemblance to ‘Next to Me’ by Emeli Sande though doesn’t it?' 

Stano Simor: Jessika could clearly interest the European audience. Interesting murmur in her voice is giving special feeling into the song. Gimmick at the end of the song is clearly that the Swedish composers know that it works. The author's and the composers´s intention to retain main melody is very important, on the other hand the song is loosing variability between Chorus and Verse. Sound very similar and the whole composition is cast into one block. May by it can change by music production updating.

Roberto Meloni: OK, I believe that she should start by re-inventing her look because I just cannot really understand what she would like to say with that hair, make-up and well everything to do with the image. The recorded backing vocals are not a help to the live performance. Sorry, not my taste at all!

Lina Eriksson: Nice with an artist who stands out a bit from the rest. Jessicas voice does a lot for the over-all impression of this song. Like in your average G:son song the chorus sticks in your head.

Source: Public Broadcasting Services, escflashmalta.com

http://www.youtube.com/watch?v=g2vO8vxYFjk

Last modified on Sunday, 27 January 2013 18:06